Compact Knowledge Business Development

Successfully developing new business areas begins with understanding new business and the opportunities it presents. In this training —using examples from various industries—how new business opportunities arise and what goals can be pursued through them. You’ll also learn how new business helps drive growth, diversify risks, and increase returns. In addition, you’ll discover which factors help you identify the optimal time to develop and implement new business ideas. This will enable you to recognize potential earlier and make more informed strategic decisions.

Tapping into new business areas is one of the most challenging tasks in business development. In this training how to systematically identify market opportunities, evaluate their potential, and develop viable business ideas based on them. You’ll explore approaches for strategically tapping into new business areas and developing long-term growth opportunities. This will enable you to capitalize on growth opportunities effectively and actively shape your company’s future viability.

A successful new business strategy is based on systematic analysis and the right methods. In training about key business development tools, including the Business Model Canvas, Design Thinking, the Strategy Map, and the TOWS Matrix. You’ll discover how these tools can be used to evaluate business opportunities, develop strategic options, and pursue new ideas in a structured way. This creates a solid foundation for building new business areas.

During training , you training directly on your own new business idea and use it to develop a professional business plan step by step. You’ll learn how to structure a capital requirements plan, present economic potential in a clear and understandable way, and convincingly demonstrate profitability and financial stability. In addition, you’ll discover how to further refine your business plan using KPIs, sensitivity analyses, and a concrete implementation plan. Feedback from the group will provide you with additional insights to help you refine your idea in a targeted manner.

Today, those responsible for new business face challenges such as digitalization, rising customer expectations, and changing market conditions. In this training , you training how to identify such developments early on and respond to them effectively. You’ll explore tools such as trend research, modeling new ecosystems, and agile project management approaches. You’ll apply these methods directly to your own project. This will help you actively shape market changes, reduce internal resistance, and drive new business areas forward more successfully.

During training practical skills that will enable you to independently drive innovation projects within your organization. You’ll benefit from a set of tried-and-true methods that will give you the confidence to present your case to senior management. The in-depth discussions and peer feedback will help you avoid common pitfalls when implementing projects within your own team and enable you to confidently fulfill your role as a business developer.