Webinar
This webinar is held in German.
TikTok has rapidly conquered the social media market and evolved from a platform for Gen Z to a popular entertainment channel for everyone. In this live online webinar you will learn how to use TikTok as a marketing channel for your business, how to successfully place ads on TikTok and how to grow via organic content.
Contents
Using TikTok for organic growth
- TikTok vs. Instagram: What makes the platform so special.
- This is how the TikTok algorithm works.
- Corporate goals and content strategy for organic growth on TikTok.
- Community Management.
TikTok Ads strategies that work
- The TikTok Ads Manager.
- Campaign goals and targeting.
- Ad formats.
- Reach your goal with the right creatives.
Note: Please set up a TikTok account in advance.
Learning environment
In your online learning environment, you will find useful information, downloads and extra services for this qualification measure after you have registered.
Your benefit
- You know the potential and advantages of TikTok for companies.
- You are familiar with the basic functions of the platform and understand how the algorithm works.
- They understand how to grow organically as a company on TikTok.
- You are familiar with the TikTok Ads Manager and know which campaign objectives should be used for which business goals.
- You are familiar with the targeting settings of the Ads Manager.
- They know the ad formats and how to create creatives that really work.
Methods
Trainer input, case/best practice examples, exchange of experience.
Recommended for
Specialists and managers from online marketing, social media, branding, communication departments, performance marketing, HR departments, e-commerce teams.
This webinar is for anyone looking to tap into TikTok as a marketing channel and understand which organic content strategies and paid advertising strategies will get them there.
Further recommendations for "TikTok marketing for businesses"
Joint online training
Start dates and details
15.09.2025
Live-Online
Booking number:
35067
€ 490,- plus VAT.
€ 583.10 incl. VAT.
Course

zoom
Days & Times
4 hours
Limited number of participants
Monday, 15.09.2025
1:00 pm - 5:00 pm
08.12.2025
Live-Online
Booking number:
35067
€ 490,- plus VAT.
€ 583.10 incl. VAT.
Course

zoom
Days & Times
4 hours
Limited number of participants
Monday, 08.12.2025
1:00 pm - 5:00 pm
12.03.2026
Live-Online
Booking number:
35067
€ 490,- plus VAT.
€ 583.10 incl. VAT.
Course

zoom
Days & Times
4 hours
Limited number of participants
Thursday, 12.03.2026
1:00 pm - 5:00 pm
Booking number:
35067
€ 490,- plus VAT.
€ 583.10 incl. VAT.
Details
4 hours
Limited number of participants
Booking number:
35067
€ 490,- plus VAT.
€ 583.10 incl. VAT.
Details
4 hours
Limited number of participants
No suitable date?
You are welcome to be notified by e-mail as soon as new dates are released.
Please note: We use third-party tools for selected events. Personal data of the participant will be passed on to them for the implementation of the training offer. You can find more information in our privacy policy.